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Vintage 1938 Coca-Cola Metal Serving Tray Lady in Yellow Dress Bella Original AAW
DESCRIPTION:
Up for sale is an authentic, original 1938 Coca-Cola Metal Serving Tray featuring the iconic "Lady in Yellow Dress" (Model: Bella) with artwork by renowned portrait photographer and artist Alfred Cheney Johnston.
This is a true pre-WWII original produced for The Coca-Cola Company, NOT a 1970s reproduction or reissue.
Authenticity & Maker Details:
Manufacturer: Lithographed by American Art Works Inc., Coshocton, Ohio (marked along the lower inside rim).
Copyright Date: Cleanly marked THE COCA-COLA CO 1938 along the bottom left inner border.
Origin: Stamped MADE IN U.S.A. on the bottom right inner margin.
Backing: Features the authentic dark/aged enamel backing expected on genuine 1930s pieces.
Condition Report:
Image Area: Displays bright, vivid original colors with minimal paint loss to the main portrait. Natural micro-craquelure (fine age surface cracking in the varnish) and minor handling scuffs consistent with a genuine 85+ year-old piece.
Rims & Edges: Light rim wear, edge chipping, and paint loss along the outer raised borders as shown in photos. Solid metal structure with no structural bends or deep rust-through.
Overall: A fantastic, display-ready addition for any vintage soda advertising, Coca-Cola, or Americana collection.
