When you click on links to various merchants on this site and make a purchase, this can result in this site earning a commission. Affiliate programs and affiliations include, but are not limited to, the eBay Partner Network.
This vintage magazine ad from the 1950s features Merriam-Webster's New Collegiate Dictionary, promoting it as an essential tool for high school and college students. The ad includes a classic black and white photograph depicting a smiling young man and woman, likely students, holding books at a doorway, embodying the idealized student life of the era. The artwork reflects the clean, wholesome aesthetic popular in mid-century print advertising.The advertisement highlights the dictionary's value for academic success, with the slogan "How to help your teen-agers start the school year right." It also features a graphic of the dictionary's cover, emphasizing "Webster's New Collegiate Dictionary." This piece of ephemera captures a moment in educational advertising and the cultural emphasis on vocabulary and learning during the 1950s.Specifications:
Brand: Merriam-Webster
Product/Line: Webster's New Collegiate Dictionary
Item Type: Magazine Ad
Art Style/Historical Context: Idealized student life, Mid-Century print advertising
Printer/Lithographer: G. & C. Merriam Company
City/State/Province/Country: Springfield 2, Mass.
Logos/Graphics: Merriam-Webster logo, image of Webster's New Collegiate Dictionary cover, photograph of two smiling students
On-Piece Claims: "How to help your teen-agers start the school year right", "INSIST ON MERRIAM-WEBSTER", "desk-size Merriam-Webster", "schoolbook"
Substrate/Material: Paper
Identifiers: Advt. Copyright by G. & C. Merriam Co.Size: @ 5"w x 14"h sheetThis is an original magazine print ad. The page was carefully removed from a vintage magazine. Normal wear associated with an old print may include small creases, a corner bump, edge/corner wear, age toning etc. Please see photos for better condition details.Will combine shipping on multiple orders. Please see my store for more cool vintage ads & prints.