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Discover a fascinating piece of mid-century Americana with this original sales manual from 1940, titled "HOW TO SELL Westinghouse Electric Ranges." This vintage guide offers an insightful look into the marketing strategies and product features of Westinghouse electric ranges from the era. It served as a vital tool for salesmen, detailing everything from "Why Every Woman Should Cook Electrically" to specific selling techniques and the "Bargain Value for 1940" of these appliances.
Delve into the historical context of home economics and appliance sales with detailed sections on range features like 5-Speed Corox, True-Temp Ovens, and Economy Cookers. The manual is rich with period-specific text, charts, and illustrations showcasing the technology and perceived benefits of electric cooking. It provides a unique glimpse into the domestic life and consumer desires of the early 1940s, making it a compelling collectible for enthusiasts of vintage advertising, kitchen history, or Westinghouse memorabilia.
Measures approximately 11 by 8.25 inches
