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Experience the peak of mid-century Northwoods vacation culture with this original 35mm slide from 1957. Captured in the scenic resort town of Minocqua, Wisconsin, the frame documents the rustic, charming architecture of the historic Lakeview Motel. A prominent commercial roof sign proudly displays the motel's name next to a vintage streetlamp post. For transportation and automotive historians, the courtyard serves as a magnificent showcase of postwar automotive design, featuring a spectacular lineup of parked 1950s vehicles including classic sedans with gleaming chrome bumpers, distinct whitewall tires, and rounded aerodynamic bodies. Shot during a crisp autumn afternoon framed by towering pines and changing fall foliage, this transparency offers a flawless window into mid-century travel infrastructure, regional hospitality history, and classic roadside Americana.
Item Specifics
• Type: Film Slide
• Format: 35mm
• Subject: Lakeview Motel / Minocqua Wisconsin Roadside Tourism
• Era: 1950s
• Film Type: Color Transparency
• Size: Please refer to the background cutting mat grid for precise visual scale and dimensions.
Condition Report
• Front: Marvelous image preservation with incredible sharpness on the classic cars and the motel roof sign. The colors are beautifully balanced, retaining great depth in the asphalt shadows and the natural outdoor lighting.
• Verso: Cardboard mount is rich with red-printed templates and comprehensive handwritten archival notations. The top margin reads "Processed by Spectrum Corporation" with a handwritten location marker "Wis". The right border is inscribed with a vertical date marker "Oct-1957". The bottom sections feature a pre-printed "Subject" and "Date" line, meticulously filled out in ink: "Lakeview Motel" and "Minocqua". Features a handwritten inventory number "75" on the lower right corner. The opposite face features clean edges with red-printed manufacturer markings reading "Made in U.S.A." along the left edge and "Patented" along the right edge.
Keywords: Minocqua, Wisconsin, Lakeview Motel, Roadside, Classic Car, 1950s, Automobile, Sign, Tourism, Northwoods, Travel, Hospitality, Infrastructure, 1957, Americana, Vernacular Photography, Ephemera
