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Discover a piece of vintage beauty history with this original magazine advertisement for Pond's Angel Face make-up, copyrighted 1947 by Pond's Extract Company, N.Y. This striking print ad introduces the "Sensational new make-up" with a vibrant central illustration of a glamorous woman, her blue eyes and red lips perfectly accentuated. The artwork captures the post-war era's emphasis on sophisticated elegance and modern convenience in cosmetics. The advertisement highlights the revolutionary features of Angel Face, proclaiming it "Goes on without water! . . . and stays!" and is "Not a cake make-up—No water! Not drying!"The description details how the make-up "Stays on longer than powder" and "Can't spill in your handbag," making it a perfect, portable solution for women on the go. It features testimonials from "Society Beauties" like Mrs. John A. Roosevelt, Mrs. Perry Tiffany, and Mrs. Anthony J. Drexel, III, praising its flattering color, ease of application, and lasting wear. A prominent graphic of the distinctive Pond's Angel Face compact, featuring a blue lid with yellow base and delicate floral designs, is also displayed. This vintage ad provides a fascinating glimpse into mid-century beauty standards and product marketing, perfect for collectors of beauty ephemera, Pond's advertising, or 1940s historical prints.Brand: Pond's
Product/Line: Angel Face Make-Up
Item Type: Magazine Ad
Art Style/Historical Context: Post-war beauty, 1940s cosmetics advertising
Publication Details: Not visible
Printer/Lithographer: Not stated
City/State/Province/Country: New York, N.Y.
Logos/Graphics: Central illustration of a woman; graphic of Pond's Angel Face compact (blue lid, yellow base with floral design)
On-Piece Claims: "NEW! Sensational new make-up...", "Goes on without water! . . . and stays!", "Not a cake make-up—No water! Not drying!", "Stays on longer than powder", "Can't spill in your handbag", "Society Beauties say:", "smoothing 'cling' ingredient is pressure-fused", "own downy-soft puffet", "5 angel-sweet shades", "At better beauty counters everywhere—89¢, plus tax"
Substrate/Material: Paper
Dimensions: Not read against a visible ruler
Identifiers: Copyright, 1947, Pond's Extract Company, N. Y.Vintage Magazine Print Ad
Approximately 13" tall x 10" wide.
Original Magazine Print Ad
In good vintage condition. May show some aging or minor wear. See scan for details.
