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OFFICIAL MTV NEWORKS CREW CREDENTIAL WORN AT THE 2003
MTV NETWORKS UPFONT HELD AT MADISON SQUARE GARDEN IN NEW YORK CITY ON MAY 6, 2003.
THIS STAR-STUDDED EVENT INTRODUCES NEW PROGRAMMING TO THEIR ADVERTISING CLIENTS.
Viacom pulled out all the stops for MTV Networks first-ever joint upfront
presentation to advertisers.
The event previewed upcoming programming on MTV, MTV2, VH1,
CMT, TV LAND, NICKELODEON and
SPIKE TV CHANNELS.
Among the celebrities recruited
to tout and endorse the network and its recent achievements
were MTV regulars Kelly and Ozzy
Osbourne, P. Diddy and Ashton
Kutcher; TV greats Larry Hagman
Kirstie Alley, Felicia Rashad (The
Cosby Show), Dawn Wells (Mary-
Anne on Gilligan's Island), Farah
Fawcett and Sherman Hemsley; and
pop-culture staples Stan Lee, Stone
Cold Steve Austin and Pamela
Anderson.
The night began with a solo
Performance by ELTON JOHN.
I WORKED ON THIS STAR-STUDDED
EVENT AND IT WAS AMAZING!!!
